Studies of consumers have shown that a logo is equally as important as a business name and that consumers are more likely to remember you if your brand or business name is associated with a logo. A logo can be just your business name or combination of image and graphics.
A logo shows up alongside your website name as a small icon (favicon) when it is bookmarked. A logo is also useful for letterheads, stationary, company vehicle and packaging. If you don't have a logo yet consider having one designed. Basic logos start at just $199.